'Nottingham' under fire...

We've been amused by the recent press coverage of the identity for 'Nottingham', which is desperately trying to reposition itself away from its burgeoning reputation as the "gun crime capital" of England.

As ever the media love to batter the agency involved by belittling the work involved in designing the brand: "£180k for a wonky N..." ignoring the work involved in providing a total support package including ads, guidelines, copy and imagery. The local paper has waded in too, this article was front page news last week.

It's a shame to see the design profession, which accounts for a relatively large slice of UK plc turnover, being undermined again.