Yoga v Heroin

There are two types of web content that you should strive to create for your web site:

Yoga Content 1
After going to yoga you feel great, telling your friends about it makes you feel great, meeting other people who do yoga makes you feel great. Yoga is about rituals, truth, work, soul and sex.
Yoga content gives you a sense of well being, enriches your spirit and makes you want to go and do it again.

Heroin Content 2
People who are heroin addicts would crawl through shit to get hold of the product. Imagine if you could replicate this feeling with your web content. The onyl way to even try to achieve it is to keep the site constantly updated, solves peoples problems, exceed expectations and be totally relevant to every individual browser. A bit of controversy, humour and pithy opinion doesn't go amiss either.

1 Simon King and Piers Fawkes
2 Vincent Flanders [www.webpagesthatsuck.com]